Things Tagged ‘Uncategorized’

  • Everything has a personality

    Published September 6, 2017

    How to ensure your digital experiences convey the right personality This article is part of a series based on a talk I gave at Adobe Max and WebVisions last year. To read the other articles in the series, check out Bringing the Humanity Back to Digital. In my previous article in this series, “What working in the service industry taught me about design,” I closed with this quote: Reading this was a game-changer for me as a designer. It sounds simple, but the epiphany that our...

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  • Put on a happy face

    Published September 13, 2017

    This article is part of a series based on a talk I gave at Adobe Max and WebVisions last year. To read the other articles in the series, check out Bringing the Humanity Back to Digital. In my last article in this series, “Everything Has a Personality,” I discussed how visual design elements can go a long way towards giving your company a friendly personality. Here I’ll explore how you can take it even further and put an actual face on your website. MailChimp is famous for...

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  • What working in the service industry taught me about design

    Published September 6, 2017

    This article is part of a series based on a talk I gave at Adobe Max and WebVisions last year. To read the other articles in the series, check out Bringing the Humanity Back to Digital. Photo by Søren Astrup Jørgensen on Unsplash, not one of the actual hotels I worked for Before discovering design, I held the following jobs: fast food drive thru attendant, receptionist at a skydiving center, waitress at a pizza place, and front desk clerk for several hotels in the Orlando area....

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  • Designing a marketing concept for a financial software company

    Published April 16, 2018

    Note: this case study gives a detailed account of my process on a project I contributed to as a freelancer for an agency. As this project is still in progress and has yet to go live, for now I’ve left out details about the client and specifics about the project. A sneak peek of the desktop version of the final product In September of 2017, I partnered with a NYC-based agency to help develop a unique visual style direction for a new marketing website for one of their clients....

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  • The Burning Point of Life

    Published March 30, 2017

    “Love is the burning point of life, and since all life is sorrowful, so is love. The stronger the love, the more the pain. Love itself is pain, you might say — the pain of being truly alive.” Joseph Campbell, The Power of Myth When I was 16 my English class read Joseph Cambpell’s The Power of Myth as part of our study of the Hero’s Journey. It was one of the most memorable moments in my education; I felt the curtain had been pulled back on culture, literature, religion, and...

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